Job details

Location
Brisbane
Job Type
Permanent
Ref
1266293
Posted
25 days ago

Job details

Location
Brisbane
Job Type
Permanent
Ref
1266293
Posted
25 days ago
We are seeking a strategic Marketing Manager to join a global company that is a leader in its field.

Our ideal marketer will have experience across both B2B and B2C, with a background in working with premium brands.
  
Marketing to both B2B and B2C, you will develop and execute data-driven strategies that align with business objectives, driving lead generation, customer acquisition, and retention across multiple channels.
  
What we’re looking for:
  • Extensive experience in digital marketing, with a minimum of 2 years managing a team
  • Experience working with a premium brand
  • Experience supporting events/tradeshows
  • Knowledge of e-commerce best practices
  • Experience developing and executing effective digital marketing strategies in both B2B and B2C environments
  • Demonstrated success in B2B lead generation, account-based marketing, and sales enablement
  • Experience with SEO/SEM, social media marketing, and omnichannel strategies, including e-commerce
  • Strong data analysis skills to inform marketing strategy and campaign optimisation
  • Proficiency with marketing platforms like Google Ads, PMAX, and social media ads (Facebook, Instagram, Pinterest), as well as GA/GA4
In this role you will:
  • Develop and execute digital marketing strategies across paid media, SEO/SEM, social media, and content.
  • Implement tracking models to measure and optimise campaign effectiveness across channels.
  • Lead B2B marketing, including account-based strategies, content, and lead nurturing to boost pipeline growth.
  • Build and execute e-commerce strategies to increase traffic and conversions.
  • Collaborate with sales and business teams to align B2B and B2C marketing efforts.
  • Use analytics to identify growth opportunities, particularly in B2B.
  • Support tradeshows and events to drive awareness in new markets.
  • Manage 2 direct reports and one overseas dotted line report.

Looking for a new team that will value you and your work ethic? I want to learn more about you and share more about your new team.