Content Marketing Manager.

BLACKROC has teamed up with a national tech company leading their industry. The Content Marketing Manager is responsible for the timely delivery and quality of all marketing content across the company, so as to support the achievement of their sales targets.  The role coordinates and drives the production of marketing content through collaboration with internal subject matter experts, and external production specialists, as well as leveraging our global network of marketing resources.
  
You will be reporting directly to the CEO, where you will be a key part of our marketing team that is responsible for the timely delivery and quality of all marketing content through collaboration with internal subject matter experts, and external production specialists, as well as leveraging their network of specialist marketing resources.
  
Role responsibilities: 

• Coordinate the timely production of high quality and compelling marketing content targeted to specific industries and buyer persona to drive traffic, engagement and leads that deliver pipeline, sales, and customer retention
• Work with internal subject matter experts, external production specialists and undertake research to develop content that achieves a response from our target markets
• Map out a content strategy that supports and extends all marketing initiatives and the marketing plan
• Produce a wide variety of content including whitepapers, eBooks, websites, case studies, videos and blogs
• Measure and report to showcase how content is performing against target

Your skills and experiences:

• Tertiary education in Marketing, Media, Journalism or Communications
• 3-5 years' experience in producing high-quality marketing content
• Research, interviewing and ghost-writing experience, with strong attention to detail and effective communication abilities
• An editorial mindset that seeks to understand what B2B audiences consume and how to create it
• Project management skills and ability to manage competing priorities from a range of stakeholders in a complex environment – experience briefing and coordinating external agencies highly desirable

What they can offer you:

• Varied opportunities to use your content marketing expertise to build a wide range of content to engage our customers
• Be part of a successful national and financially secure company 
• Work in the inner Brisbane CBD location - close to public transport and facilities